Driven by best practices, e-commerce inspiration, and user research, I leveraged the rebrand to drive significant User Experience (UX) improvements and elevate Scentsy's e-commerce experience.
Added a Rewards Portal to the account section of Scentsy.com, giving party hosts the ability to see who has ordered, what they ordered, and how much they could earn as a consultant.
Created an order tracking interface for Scentsy customers to track shipments without visiting a third party courier's site, reorder with ease, and navigate to merchandized pages.
Branding style guide to help business owner create unified content + a an app that helps horse investors keep accurate records and ensures a complete horse history.